Cloud Marketing

Definition of Cloud Marketing

The use of cloud-based technologies to promote goods and services.

Explanation of Cloud Marketing

Cloud marketing involves using cloud-based technologies and platforms to plan, execute, and manage marketing activities. These tools enable businesses to store, analyze, and share data, collaborate on campaigns, and deliver personalized content to their audience. Cloud marketing solutions offer scalability, flexibility, and cost-efficiency, making it easier for businesses to adapt to changing market conditions and customer needs. By leveraging cloud-based tools, marketers can streamline their workflows, improve collaboration, and access real-time insights to optimize their strategies. Cloud marketing also supports integration with other marketing technologies, enhancing overall campaign effectiveness and driving better results.

This dictionary entry was written by

Per-Gulbrand Peter Braathen

With a foundation in doctoral-level research, Per-Gulbrand Peter Braathen is a seasoned expert in the areas of marketing, branding and communication. His proficiency extends to marketing management, branding and communication strategy. Braathen's experience is underscored by his rich background from various industries, including entertainment. A distinguished alumnus of the USC Marshall School of Business, Braathen boasts a Master of Science in Marketing, complemented by a Graduate Certificate in the Business of Entertainment from the USC School of Cinematic Arts as well as two undergraduate Bachelor degrees from the esteemed University of Southern California.