Digital Identity

Definition of Digital Identity

The online persona created by an individual or entity through digital interactions and presence.

Explanation of Digital Identity

Digital identity refers to the online representation of an individual, organization, or entity, encompassing all the information available about them in digital spaces. This includes usernames, email addresses, social media profiles, and other personal or organizational data. Managing digital identities is crucial for maintaining privacy, security, and reputation in online environments. Businesses use digital identity management systems to authenticate users, protect sensitive information, and ensure secure access to digital services. Understanding and managing digital identity helps organizations build trust with customers, comply with regulations, and mitigate risks associated with identity theft and fraud.

This dictionary entry was written by

Per-Gulbrand Peter Braathen

With a foundation in doctoral-level research, Per-Gulbrand Peter Braathen is a seasoned expert in the areas of marketing, branding and communication. His proficiency extends to marketing management, branding and communication strategy. Braathen's experience is underscored by his rich background from various industries, including entertainment. A distinguished alumnus of the USC Marshall School of Business, Braathen boasts a Master of Science in Marketing, complemented by a Graduate Certificate in the Business of Entertainment from the USC School of Cinematic Arts as well as two undergraduate Bachelor degrees from the esteemed University of Southern California.